Sean
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I have a coaching program "Beauty CEO" where we charge anywhere we charge $6500 and up for our program.
Through our brand trust and audience that we have built over the past 6 years, we promote "open spots" for our online business coaching program.
The person fills out an info form then books a call.
Each sales call is only 40-50 minutes long. These leads are people who have seen how successful we have become with our salon and want to learn the exact strategies that we use to build our business.
Example, for the first 20 calls that I ran myself, 33% of them purchased.
I will also create other opportunities for outbound cold calls to call existing students who have purchased our other products and training and invite them to book a call for the Beauty CEO program.
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